9+ Years of experience designing play experiences for children.
Ethnographic Research
Planning, facilitating and analysis of children design research processes. From planning to deliverables such as: analysis reports, personas, potential directions storyboards, concept ideas. Mentoring of methods and Know-How to companies in the toy industry.
product development
From first sketches to an elaborated product/service experience: user journeys, prototypes, user test visuals, assessment of final product guidelines and curation of the toy brand ID.
PRODUCTS
Find below some of the projects I had the pleasure to work on together with my fellow clients.
MEMBER RESEARCH TEAM ( LEGO Concept Lab)
Client: LEGO Sytems A/S.
Product: LEGO®Friends™
For more information visit: lego.com
RESEARCH AND CONCEPTUALISATION
Client: LEGO Sytems A/S.
Product: LEGO® DUPLO® Read and Build
For more information visit: youtube.com
USER RESEARCH, PLAY EXPERIENCE AND CONCEPTUALISATION
Client: LEGO Sytems A/S.
Product: LEGO® MIXELS
For more information visit: youtube, Cartoon Network
RESEARCH AND CONCEPTUALISATION PLAY EXPERIENCE
Client: LEGO Sytems A/S.
Product: LEGO® FUSION
Related articles: Engadget, IXDA Awards 2015
CONCEPTUALISATION
Client: LEGO Sytems A/S.
Product: LEGO®Friends™ Pop Star
For more information visit: lego.com
MODEL CO-DESIGN
Client: Schleich GmbH
Product: Schleich® Horse Club™
For more information visit : www.schleich-s.com
MODEL CO-DESIGN
Client: Schleich GmbH
Product: Schleich® Horse Club™
For more information visit : www.schleich-s.com
CHARACTER CONCEPTUALISATION
Client: Schleich GmbH
Product: Schleich® Horse Club™
For more information visit : www.schleich-s.com